Inside Scoop

Startup blog by an online fashion media company

Entries Tagged as 'Wardrobe Channel news'

Unveiling our Florida online TV studio…

September 25th, 2008 · No Comments

Finally in full working order: our Florida studio, with an extra set for a new show we’re working on.
Watch this space for more news

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Tags: Wardrobe Channel news

$500 studio + 5 fast learners = a great TV show

August 9th, 2008 · 2 Comments

Style Spice is our first official show here at The Wardrobe Channel; that’s the pilot above.
Personally, I think it’s a great result — especially when you consider that the studio cost $500 to set up and none of the cast or crew had made a television show before.
It’s an important step for us because it [...]

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Tags: Wardrobe Channel news

Launch it and leave it

August 7th, 2008 · No Comments

It’s here, it’s live!
The Wardrobe Channel is launched. At last you get to see what all the fuss is about, and we’re going to leave it alone for a few days so you can tell us what you think.
Up until now, we’ve been a vapourware company, so all the hard work has taken place behind [...]

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Tags: Wardrobe Channel news

Subliminal message: Buy this book

July 29th, 2008 · No Comments

Our own CEO Sara Goldstein co-wrote a chapter in the book above. Here’s what she has to say about it…
In a field as new as experience design, copying, borrowing and outright stealing are incredibly important research tools. If people in another field have solved a problem, adapting their solution is a sound strategy. Does it [...]

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Tags: Future of media · Wardrobe Channel news