Inside Scoop

In the August 2008 issue of Wired, there’s a feature article about Hollywood’s efforts to get online:
Top writer-producers in television live like pampered pets, the kind that get caviar for breakfast. [...] Some of them think of Web video as a sort of farm club for TV: Why spend $2 million to make a half-hour [...]

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Sales of U.S. fashion magazines plummeted in the first half of 2008.
Vogue’s newsstand sales dropped 14.8%. Marie Claire’s dropped 12.1%. W was down 10.4%. Allure was down 9.6%; Glamour 9.2%; Elle 6.3% and Cosmopolitan 6.1%.
Lucky was luckier than most, dropping only 5.0% at the newsstand — but a figure like that is hardly cause [...]

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Our own CEO Sara Goldstein co-wrote a chapter in the book above. Here’s what she has to say about it…
In a field as new as experience design, copying, borrowing and outright stealing are incredibly important research tools. If people in another field have solved a problem, adapting their solution is a sound strategy. Does it [...]

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Photo: Uh … Bob
Here at The Wardrobe Channel, our big audacious goal is to change the way you buy and wear clothing. It will take a 21st century media company to achieve this, so that’s what we’re building.
What will a 21st century media company look like?
Firstly, the medium is not the message; the message is [...]

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The best explanation I’ve ever seen of what social media is all about:

Social Media in Plain English from leelefever on Vimeo.
There are also videos on podcasting and twitter. Well worth a look - and great to forward to anyone who asks “so what’s this web 2.0 stuff all about”.
Via Rob Antulov, fellow Australian web 2.0 [...]

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Revolutions in clothing retail happen rarely. But they happen big.
Here are the key technologies that changed clothing retail each century. Can you guess what the 21st century one will be?
1600s – The tailor ceased to be the sole preserve of royalty and the aristocracy, as Europe’s merchant and professional classes began to out-source their [...]

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We usually talk about what we’re building here at The Wardrobe Channel in terms of the benefit it will offer: making it much easier to find, buy and wear exactly the clothing that’s right for you.
That’s not the whole story though.
It’s also borne out of our research into new media, media convergence and transmedia — [...]

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