Inside Scoop

Style Spice is our first official show here at The Wardrobe Channel; that’s the pilot above.

Personally, I think it’s a great result — especially when you consider that the studio cost $500 to set up and none of the cast or crew had made a television show before.

It’s an important step for us because it proves that:

“A high-quality online fashion show can be made by anyone with a good idea, some free time and a few hundred dollars”

…which is very important to our business model. Our big audacious goal is to be where everyone comes for style advice; this shows that one part of how we intend to do that really does work.

Long story short, to get into every possible niche, people within that niche need to self-identify, get the tools to create great content and get their message to their audience. We want to facilitate that — and we’ll start by showing others how to create their own Wardrobe Channel shows, using all the tricks it took to make Style Spice happen.